Clarify the occasion
We explain the project using the information recipients need most, helping them understand the purpose of a possible further conversation.
B2B email marketing
B2B email campaigns that connect project partners
We develop email campaigns for organisations informing consenting business and specialist contacts about their projects. Approved content becomes a clear invitation, update or starting point for a useful professional conversation.
B2B email marketing
Consent. Relevance. Transparency.
Before sending, the audience, consent records and content are agreed. Every marketing email needs a clearly identified sender and a simple way to unsubscribe.
Read our anti-spam policy ↗- Establish recipient eligibility and consent records.
- Approve the message, sender and response route together.
- Handle unsubscribe requests and replies consistently.
Our contribution
From the message to the response
Connect message and purpose
Copy, supporting information and the invitation to act are aligned. Each message leads towards an understandable next step.
Give responses a destination
Enquiries and unsubscribes reach an agreed contact. Your team has a clear process for handling the responses that follow.
An illustrative project brief
Example: a shared project launch
An organisation invites consenting business contacts to a project launch. The email explains the purpose, links to approved background information and names a direct contact.
Start a conversation
Let’s discuss what your project needs.
Which project needs a shared working view? We can discuss contributions, contacts and suitable support for its practical organisation.
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Positive Group Deutschland GmbH
Freiburg im Breisgau · Germany